Building a global Fiat infrastructure for Crypto payments

In most developing countries, paying & storing wealth with crypto has been found to be more efficient than local currencies mostly due to economic instability and inflation. This means that a lot of these people are disenfranchised from global commerce built on fiat rails.

On the flip side, developed countries have a stable economy built on a solid payment infrastructure. This translates to the fact that a lot of online businesses in developed countries hoping to tap into these markets will find it super difficult. It was obvious a bridge was needed to help businesses tap into this crypto market by providing a way for their customers to pay using crypto just the same way they pay using traditional currencies. 

  1. Date2023
  2. RoleUX strategy, Wireframing, UI Design, Prototyping, Customer Interviews

Identified Problems

1. For customers, Payso’s Crypto Checkout will be their first experience with crypto payments; how do we abstract complexities and make it as familiar as Fiat payments methods?

  1. How can we abstract complexities and make crypto payments feel like traditional online payment systems people are already used to?

2.On the business-facing side, businesses are willing to accept crypto but there exist intense concerns about the unstable nature of crypto prices.

  1. How can we protect businesses from the unstable prices of crypto.

3.Crypto provides a secure, faster and cheaper way for cross-border payments. 

  1. How can we help businesses & freelancers accept crypto payments?

Iteration 1 - The beginning

1.An intuitive customer checkout flow

We stripped the checkout interface of jargon that was common with other web3/crypto products to only display the things that were needed for a customer to complete a purchase. Customers with wallets can complete a purchase by simply connecting their wallets while others who had funds in centralised exchanges were provided with a secure address to manually make payments.

2.Stablecoins to the rescue

Stablecoins provide an alternative to the high volatility of the most popular cryptocurrencies. Stablecoins are cryptocurrencies whose value is pegged to a fiat currency. They can be settled instantly, at a low cost and have a stable value. They are perfect for the average user who wants payments to be better and cheaper than a bank transfer.

3.An interface to setup and manage payments

With a crypto wallet at hand, businesses and freelancers alike can receive crypto payments from anywhere in the world. Building on this, Payso instantly turns this wallet into a “bank account” by displaying the various assets contained in it, a graph to visualise the inflow and outflow of funds and a table to list transactions.

Impact after 3 months of launch

thirtyFive5

Over $350k in transaction volume within 3 months of launch

StarRow

87+ customer rated: EXCELLENT

Hard to fault

Featured in over 25+ tech publications and news articles

featured

Easy-to-use

TechEU

Hassle-free user experience

TechCrunch

Iteration 2 - Doubling down

From our first iteration, Crypto businesses adopted our solutions faster than traditional businesses. This was because traditional business were still highly dependent on use of fiat currencies in their day to day operations. To bridge this gap, we introduced these 3 solutions

Accept payment in crypto, Receive Fiat equivalent in your bank account

Although exchanges can be utilised for conversions, by bridging this gap within Payso, product adoption and transaction volume would increase. We successfully integrated with a crypto-fiat rail to help power this. So users receive crypto payment directly into their bank account.

No FX cost unlike trad-fi crossborder transfer charges

Our users will become preferred vendors to web3 companies

Bank Acc

Protection, Compliance and Verification

Crypto transactions in themselves are anonymous and this crypto-fiat feature will potentially attract bad actors in the industry. We partnered with advanced KYC services to monitor the flow of funds. This also signalled to prospective customers and regulators that Cheq was serious with protecting its users’ funds.

An extensive design system

The is to ensure consistency in elements like typography, color schemes, buttons, and navigation patterns, while also reinforcing the brand's identity and promoting efficient collaboration between designers and developers.

Dashboard

In the first 2 weeks of launch, we saw a spike in transaction volume of about $70,000 and about 55 signups from businesses across Europe, UK and Latin America.

~ Chris Butcher (CEO, Cheq Payments)

Final Design - Beauty from the ashes

In November 2022, FTX collapsed and this had a ripple effect on the crypto ecosystem. Lots of crypto companies went bust. Several companies that were plugged to crypto-fiat rail providers were also severely affected including Payso. This event created an infrastructure gap in the market and an opportunity for Payso to solve the problem.

This enabled us increase our product offerings

With this new feature, Payso is able to extend its product offering to provide its Fiat rail API as a service to other businesses. This also means alongside its primary service of facilitating crypto payments through its checkout, Payso can now power its cross-border payment business.

Crypto native companies

Other Payment business

Its own crypto-fiat payment service

We built infrastructure for ourselves and other Fintech companies

Since we understood what is required to make this work, it only meant that we are solving a problem we personally experienced. By this problem efficiently would enable companies plug into our API to power their payments. Building a Fiat rail for crypto payments required licensing and partnerships to facilitate transfers to different parts of the world. As a result of this development, a separate product was created to cater for the infrastructure side the business. With strategic partnerships secured, Cheq is able to process crypto transfers into 40+ fiat currencies in 170+ countries.

Globe

A new website was launched to differentiate Pay.so (Checkout and Send) from its Infrastructure service (Pay.so CORE)

CryptoWebsites